The global color authority has selected a “warming rich” hue for its 26th Color of the Year Getty Pantone’s Color of the Year for 2025 is a big win for quiet luxury lovers! The global color authority ...

Ahead of Pantone’s December 4 announcement of its 27th Color of the Year, explore the complete history of selections that have shaped design trends and reflected our collective mood. Pantone will ...

Getting colors right for marketing materials is imperative for businesses. Even the slightest difference could have consumers taking a second look at what is "off" rather than reading your message. To ...

The Pantone company built a business by standardizing the way designers and companies communicate about color. But one artist is challenging their color monopoly. The human eye can detect about a ...

For many years, before the COVID-19 pandemic and the social media-ification of trend forecasting—and trends in general—Pantone had a firm grasp on the design world with its annual christening of the ...

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As 2020 nears its tumultuous end, the Pantone Color Institute has taken up its annual task of forecasting the color that will best reflect the year ahead. And, in a decision befitting a complex time, ...

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The old adage of eschewing white after Labor Day is officially over. Today, Pantone announced that 2026’s Color of the Year is their 11-4201 Cloud Dancer, a soft shade of bright white evoking Kazemir ...